Top 9 Real Estate Social Media Platforms
- Facebook. The big daddy of social media, Facebook has a massive user base as well as built-in marketing tools for targeting neighborhoods and demographics. …
- Instagram. …
- Twitter. …
- LinkedIn. …
- Trulia. …
- Zillow. …
- ActiveRain. …
All three of these platforms are perfect for visual content, so don’t be afraid to show your listings and open houses!
The best social media sites for real estate social media marketing are in this order:
Real Estate Social Media Marketing
- Promote the town, not just the house.
- Be yourself.
- Educate your buyers.
- Chat with your followers.
- Respond to comments, good and bad.
- Avoid simply shouting about your home listings.
- Don’t forget video.
- Never assume you’re only connecting with first-time buyers.
Therefore, the best time for posts are between 10 am and 11 am after business people get through their email and compile their daily to-do lists. Tuesday through Thursday are the best days. Most people are too busy on Monday.
The data is clear, real estate agents that want to maximize their potential in 2021 need to be utilizing social media as a means to communicate their brand and listings, and build relevant connections with their audience. And video is the key medium of choice.
As an agent, the idea behind using social media is to keep yourself top of mind when clients are ready to buy or sell. You can give your social media audience value and drive awareness of your brand with consistent postings. Some ideas for real estate social media posts include: Tips related to buying and selling homes.
How often should Realtors post on Instagram?
Instagram: 1-2 per day
Most brands end up posting 11-20 posts per month. If you focus on compelling images with strategic messages, that’s probably a good benchmark to stick with.
What kind of media outlet would you use to promote real estate?
Here are seven great ways for real estate agents or investors to market on social media.
- Post photos on Instagram to generate leads. …
- Have a presence on Facebook. …
- Tweet to promote listings. …
- Make your mark on LinkedIn. …
- Be hands-on in your management of social media accounts. …
- Use more videos and photos.
Is Twitter good for real estate?
Is Twitter good for real estate agents? Yes. Twitter is good for real estate agents because first, you need to have a strong social media presence for your marketing strategy. And Twitter is the perfect place to get up-to-date local events and news.
What is the future of real estate in 2021?
According to Urban Land Institute, real estate market conditions and values in the U.S. are expected to rebound in 2021 and trend even higher in 2022, with single-family homes outperforming other sectors such as commercial, retail, hotel, and rental.
Did you know real estate facts?
79% of Americans consider owning a home one of the greatest goals to achieve (Bankrate) The average age of all homebuyers in the US is 47 years old, while the average home seller is 57, according to real estate statistics (Bloomberg, NAR) The average American is likely to move 12 times in their lifetime (Steinway)
Why real estate agents should use Instagram?
More (Loyal) Leads
People like doing business with other people whose style they can relate with. Through Instagram’s format, potential clients instantly get a sense of your style and who you are as a real estate agent. This can generate loyalty much quicker than other social media platforms.
What is the best time to post on Facebook for maximum exposure?
What is the best time to post on Facebook for maximum exposure? As we discussed in this article, the best day to post on Facebook is Wednesday. And the best times are 11 am and 1 pm. You will get the most consistent engagement on weekdays from 9 am–3 pm.
What’s the best time to post on TikTok?
According to Influencer Market Hub, these are the best times to post on TikTok to receive the best engagement.
- Monday: 6am, 10am, 10pm.
- Tuesday: 2am, 4am, 9am.
- Wednesday: 7am, 8am, 11pm.
- Thursday: 9am, 12am, 7pm.
- Friday: 5am, 1pm, 3pm.
- Saturday: 11am, 7pm, 8pm.
- Sunday: 7am, 8am, 4pm.